Do Paid Social Media Campaigns Work?

paid social media campaigns

Are you using paid social media campaigns to boost your business? Paid social media marketing is a form of online advertising that involves the promotion of brand content through social media platforms. It is different from organic social media marketing, which relies on the creation of shareable content to generate engagement and build a following. […]

User-Generated Vs. Influencer Content: Which Is Better?

In this week’s blog, we’ll cover a popular trend in business marketing today: user-generated vs. influencer content. In today’s age of heightened consumer demand for transparency and authenticity, brands must adapt and seek fresh avenues of communication. To earn the confidence of consumers, brands leverage the power of content marketing. By utilizing user-generated vs. influencer […]

Which Social Media Platform Should You Focus On More This 2023?

social media platform

In this week’s blog, we will be taking a look at every relevant social media platform you should be using for your business this 2023. Social media platforms are popular among a wide range of users, including millennials, parents, small business owners, and emerging professionals. By 2025, it’s projected that 4.41 billion people, approximately half […]

10 LinkedIn Best Practices To Get More Leads In 2022

linkedin best practices

This week, we’ll talk about LinkedIn best practices. Considered to be the most effective social media platform for B2B lead generation, LinkedIn is a marketing platform that you should never allow to fall through the cracks. And in spite of being focused on B2B, did you know that LinkedIn is also effective for generating leads […]

5 Social Media Platforms To Promote Your Business

Do you ever wonder why many small business owners and real estate professionals are turning the heat on social media? One most common answer is that it’s free, and most of your target audience is already using it. Many businesses utilize social media platforms along with their marketing strategies. However, many still don’t know how […]

2021 Social Media Image Size Guide

Have you been keeping up with the small but constant changes being made on your favorite social media profiles? Being a social media user and a business owner, it often becomes a chore to stay updated with things as simple as image sizes and ratios for all the social media platforms. No need to worry! […]

Are You Using Social Media Marketing in 2021?

When COVID-19 hit the world in 2020, it forced most, if not all real estate agents to increase their dependence on social media to connect to their clients and prospects. Experts believe that even when the pandemic dies down, the Social Media trend will continue. This is how powerful Social Media has become not just […]