How to Create Evergreen Content That Stands the Test of Time
Creating content that remains relevant and valuable over time, known as “evergreen content,” is one of the smartest strategies in digital marketing. Evergreen content continues to attract traffic to your site long after it’s published, providing an ongoing return on your content investment. At HoopJumper, we specialize in helping clients develop content that not only […]
Utilizing User-Generated Content in Social Media Campaigns
Welcome to the dynamic world of social media marketing, where user-generated content (UGC) is not just a trend but a transformative strategy for enhancing brand engagement and authenticity. At HoopJumper, we understand that leveraging UGC can revolutionize your brand’s connection with its audience. In this blog, we’ll dive into how to effectively utilize UGC in […]
How to Craft an Effective Content Marketing Plan for Start-ups
Hello there! I’m Brett Miller, President, and Founder of HoopJumper, a company that specializes in content marketing. As we step into 2024, I want to shed light on the paramount importance of having a rock-solid content marketing plan for your start-up business. In this blog, I’ll not only emphasize the significance of an effective content […]
