Maximizing Social Media Impact: Tailoring Video Lengths for Different Platforms

In today’s fast-paced digital landscape, video content has become a paramount tool for businesses to engage their target audience. Social media platforms offer a vast audience base, but to truly stand out, marketers must adapt their video strategies to suit the unique characteristics of each platform. This blog explores the significance of tailoring video lengths […]
Which Social Media Platform Should You Focus On More This 2023?

In this week’s blog, we will be taking a look at every relevant social media platform you should be using for your business this 2023. Social media platforms are popular among a wide range of users, including millennials, parents, small business owners, and emerging professionals. By 2025, it’s projected that 4.41 billion people, approximately half […]
Build Your Brand Using Social Media

Do you know how important it is that you build your brand using social media? While having a website is still essential to your business, social media is the best gateway to introduce your business to your target audience. Social media platforms like Instagram, LinkedIn and Facebook are some of the best areas […]
6 Awesome Tips To Create A Memorable Brand Experience

How do you create a memorable brand experience that leaves a significant mark on your buyers’ lives? Is it the logo, or the slogan? Or maybe it is the product? The key to a successful branding experience is not just simply showing a highly visual identity or product design, but creating certain strategies that make […]
How To Use Geo-Targeting Your Audience To Boost Engagement

Have you ever wondered why you keep seeing advertisements for restaurants or businesses you passed by in town but have not visited yet? Marketing has gone to the next level. It does not only determine what people desire but also their location. This method enables organizations to appeal to their target customers’ location, ensuring that […]
A Complete Guide To Getting Your Facebook Page Verified

Have you ever searched for someone on Facebook only to find so many pages with the same name or business? Doesn’t this scenario leave you confused with even more questions? How do you know which page you are looking for, or are these pages legitimate at all? For startup businesses and established brands, getting verified […]
Get Maximum Exposure: The Best Time to Do a Facebook Post

Why is there a need to do a Facebook post at the ‘best time’ and not just ‘anytime’? As Facebook organic reach continues to decline, finding the best time to post on Facebook can help your business massively stand out and reach audiences. Though it can be difficult for business owners to build […]
5 Ways to Repurpose Your Facebook Live Videos

Facebook live videos are some of the best ways to reach your audience on Facebook organically. (If the word ‘organically’ throws you off, check out our blog: Understanding Organic vs. Paid Social Media) Facebook favors video in its algorithm, especially live video. So doing a Facebook Live video on your page can increase your overall […]
Social Media Hashtags Do’s and Don’ts

How much engagement are you getting on social media? Your social media posts are nice and eye-catching, but is that converting into actual engagements that turn your viewers into prospects? If yes, then great! You’re getting the right results from your social media posts. If not, then maybe it’s time to review your posts and […]
2021 Social Media Image Size Guide

Have you been keeping up with the small but constant changes being made on your favorite social media profiles? Being a social media user and a business owner, it often becomes a chore to stay updated with things as simple as image sizes and ratios for all the social media platforms. No need to worry! […]