Why Brand Consistency Is Important For Your Business

brand consistency

How are you doing with brand consistency?   Do your leads recognize your brand when you market online?   How long does it take for your leads to recognize your brand?   Brand consistency is a concept that many marketers understand, but is seemingly missed by business owners often.   So what is brand consistency? […]

Innovate To Keep Your Brand Fresh And Relevant

How are people perceiving your brand?   Times are changing quickly, and brand marketing has evolved due to the ever-improving methods brought about by modern technology.   It’s something we’re all aware of, but even the most seasoned business owners often find themselves struggling when it comes to this area.   Understanding when and how […]

7 Reasons Why Typography Is Important For Retaining Visitors

typography and Branding

Do your marketing materials contain over-the-top graphics and inconsistent typography? If your answer is yes, then you’re going to have a problem attracting the attention of your leads. Well-designed, properly-notched fonts show that you are professional, and as such should be used consistently on all of your marketing materials, from your website to your banners. […]

Do you need to refresh your brand?

One of the most effective ways for people to communicate with your product’s value is through brand identity. Who are you, what do you do, and how do you do it makes it one of the main resources for telling your brand story. Regrettably, many businesses believe their marketing strategy is effective just because it […]

8 Effective Content Ideas To Boost Personal Brand

brand, personal brand

Times have certainly changed how businesses do advertising and marketing. Marketing has gone digital. Websites, videos, social media, and other platforms have advanced essentially to help businesses grow. These tools allow businesses to connect with an audience and reach out to customers so much easier. However, one of the trickiest parts when it comes to […]

Introducing HoopJumper’s New Logo and Brand!

brand, hoopjumper, rebranding

*Livingston, Texas* July 15, 2021 – Hoopjumper introduces the new branded logo as part of its rebranding strategy.   Since Hoopjumper’s first mark in 2005, the now highly sought-after and coveted digital marketing agency founded by Brett Miller introduces the newly rebranded logo. With its very successful service to different platforms and industries, the company […]

10 Ways To Build Brand Awareness In Business

build your brand

Do you ever wonder why it’s so easy to recognize famous brands? When you see Apple, Nike, or Amazon, they use powerful marketing messages that embed into people’s minds, making it easy for everyone to remember their brand. When consumers recognize a logo, jingle, or slogan, most marketers call it ‘brand awareness.’ Done successfully and […]

7 Essential Questions To Define Your Brand Identity

Your business may have its logo design, color scheme, font style, and website design. All these are essential to your business’s marketing identity, but did you know that your company brand is more than its designs and aesthetics? You are probably asking what strong branding can do for you and your company? A well-established brand […]

Is Your Brand Stale?

Do you ever wonder why giant players like Starbucks, McDonald’s, or even Google need to update their already distinct logos? As big as they already are, why do they need to update their logos when their competitors are already eating their dust? They don’t do this just “because” they are sick of it, they have […]