Innovate To Keep Your Brand Fresh And Relevant
How are people perceiving your brand? Times are changing quickly, and brand marketing has evolved due to the ever-improving methods brought about by modern technology. Itâs something weâre all aware of, but even the most seasoned business owners often find themselves struggling when it comes to this area. Understanding when and how […]
7 Reasons Why Typography Is Important For Retaining Visitors
Do your marketing materials contain over-the-top graphics and inconsistent typography? If your answer is yes, then you’re going to have a problem attracting the attention of your leads. Well-designed, properly-notched fonts show that you are professional, and as such should be used consistently on all of your marketing materials, from your website to your banners. […]
How Color And Typography Influences Your Audience
Are you simply picking color and typography abruptly for your designs or even branding? Well, you might want to think again. Choosing the right graphic design and style features isnât made randomly, and therefore should not be in the case of visual representation. The designâs different elements can positively influence customersâ decision-making and help […]
6 Awesome Tips To Create A Memorable Brand Experience
How do you create a memorable brand experience that leaves a significant mark on your buyersâ lives? Is it the logo, or the slogan? Or maybe it is the product? The key to a successful branding experience is not just simply showing a highly visual identity or product design, but creating certain strategies that make […]
How To Use Video Marketing To Expand Personal Brands
Video marketing has changed the way we communicate, advertise, and do business with one another. Itâs safe to say that video has improved how we consume information. Personal brands discover that visual content has tapped and found that it leads to higher engagement than all-text content. Businesses are using video marketingâs flexibility and creativity and […]
8 Effective Content Ideas To Boost Personal Brand
Times have certainly changed how businesses do advertising and marketing. Marketing has gone digital. Websites, videos, social media, and other platforms have advanced essentially to help businesses grow. These tools allow businesses to connect with an audience and reach out to customers so much easier. However, one of the trickiest parts when it comes to […]
10 Ways To Build Brand Awareness In Business
Do you ever wonder why itâs so easy to recognize famous brands? When you see Apple, Nike, or Amazon, they use powerful marketing messages that embed into peopleâs minds, making it easy for everyone to remember their brand. When consumers recognize a logo, jingle, or slogan, most marketers call it âbrand awareness.â Done successfully and […]
7 Essential Questions To Define Your Brand Identity
Your business may have its logo design, color scheme, font style, and website design. All these are essential to your businessâs marketing identity, but did you know that your company brand is more than its designs and aesthetics? You are probably asking what strong branding can do for you and your company? A well-established brand […]
Need to Freshen Your Stale Old Branding? HoopJumper Did. Here’s a Sneak Peak.
Is your branding now old and boring? After a game changing 2020 that saw businesses either going out of business, or innovating, we are all now moving into a post-pandemic world where everything that came before 2020 is now old-school. This means established brands that may have been successful in years past are now scrambling […]
Is Your Brand Stale?
Do you ever wonder why giant players like Starbucks, McDonald’s, or even Google need to update their already distinct logos? As big as they already are, why do they need to update their logos when their competitors are already eating their dust? They donât do this just âbecauseâ they are sick of it, they have […]
